THE EFFECT OF DIGITAL INNOVATION, FINTECH AND SUSTAINABILITY REPORT ON THE FINANCIAL PERFORMANCE OF TEGAL CITY SMEs
Keywords:
Digital innovation, Fintech, Sustainability Report, Financial PerformanceAbstract
Financial performance shows the company's ability to manage existing resources effectively or not. The purpose of this study is to analyze whether digital innovation, fintech and sustainability reports have an effect on financial performance. The research method is to use a type of quantitative research with primary data sources, namely distributing questionnaires to respondents. The population in this study is all MSME actors in Tegal City. The sampling technique used in this research is non-probability sampling with purposive sampling. The analytical tool used is multiple regression analysis with the help of SPSS. The results of the research partially show that digital innovation has a significant positive effect on financial performance. Fintech has no significant effect on the financial performance of Tegal City SMEs. Sustainability Report has no significant effect on financial performance. The results of the study simultaneously show that digital innovation, fintech and sustainability reports have a significant effect on financial performance.
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