THE IMPACT OF COVID-19 ON SUSTAINABLE FOOD SUPPLY CHAINS IN THE VEGETABLE AND FRUIT E-COMMERCE INDUSTRY IN INDONESIA
Keywords:
Covid-19, Digital Technology, Government Support, Organization Management, Circular EconomyAbstract
The Covid-19 pandemic has had a major impact on economic, social and environmental aspects throughout the world, including in Indonesia. During the pandemic, many traditional markets were forced to close due to the implementation of restrictions on movement implemented by the government to reduce and prevent the spread of the Covid-19 virus in Indonesia. This research builds on previous research focused on learning about the resilience and sustainability of food supply chains in different contexts. The purpose of this research is to increase understanding of the Triple Bottom Line principle from economic, social and environmental aspects that affect sustainable food supply chains in Indonesia. The survey method was conducted on 48 vegetable and fruit companies that utilize digital technology in running their business by examining the role of technology, government support, organizational management and circular economy as questionnaire instruments. This study used the Likert scale (1= Strongly Disagree; 5 = Strongly Agree). The findings of this study are based on 136 valid respondents from vegetable and fruit market place companies from novice workers to directors in Indonesia to gain insight into the impact of the Covid-19 Pandemic. the survey from this study resulted in a significant impact of the Covid-19 pandemic on sustainable economic, social and environmental dimensions The analysis shows that digitalization, government support, organizational management and circular economy have proven to be very helpful in creating a sustainable Triple Bottom Line in the context of food supply chains. the findings of this study have implications for vegetable and fruit stakeholders, both company management and government as policy makers in understanding and learning the importance of digitalization in running a business to overcome future challenges. Company management can also learn the importance of effective organizational management, circular economy in making sustainable policies and adopting sustainable practices in supply chains in their companies. This research is a development of previous research by adding scientific and practical knowledge about understanding the exploration of the impact of Covid-19 on sustainable food supply chains through the Triple Bottom Line perspective and this research contributes to broadening horizons and understanding for vegetable and fruit stakeholders in Indonesia in implementing sustainable food supply chains.
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