FAJAR, A.; PURMONO, B. B.; AFIFAH, N.; BARKAH, B.; MARUMPE, D. P. Effect of product innovation on purchase decisions mediated by brand image at PT Pegadaian. Jurnal Ekonomi, [S. l.], v. 13, n. 01, p. 481–495, 2024. Disponível em: https://ejournal.seaninstitute.or.id/index.php/Ekonomi/article/view/3434. Acesso em: 14 may. 2026.