Daryanto, Saesar Rio, and Ming Ming Lukiarti. 2023. “THE INFLUENCE OF FASHION TREND , PROMOTION AND LIFESTYLE ON DECISIONS TO PURCHASE OF TOKOPEDIA ONLINE PRODUCTS (Case Study on Generation Z in Rembang City)”. Jurnal Ekonomi 12 (3):659-62. https://ejournal.seaninstitute.or.id/index.php/Ekonomi/article/view/2012.