Zulfikar, T., Riyajana, A. A. and Saepudin, D. (2023) “MARKETING MIX (4C) CREATES PURCHASING DECISIONS WITH IMPLICATIONS FOR LOYALTY IN SHOPEE PLATFORM USERS”, Jurnal Ekonomi, 12(02), pp. 1873–1879. Available at: https://ejournal.seaninstitute.or.id/index.php/Ekonomi/article/view/2557 (Accessed: 26 May 2025).