Hana Mardhiyah Ar Rasyida Zahra, Kanto DS, Bastaman A. THE INFLUENCE OF ADVERTISING APPEALS, LIFESTYLE AND CELEBRITY ENDORSER ON THE DECISION TO USE THE DIGITAL KREDIVO CREDIT PLATFORM WITH BRAND IMAGE AS AN INTERVENING VARIABLE. Jurnal Ekonomi [Internet]. 2023 Oct. 16 [cited 2024 Dec. 5];12(04):830-8. Available from: https://ejournal.seaninstitute.or.id/index.php/Ekonomi/article/view/2670