The Influence of Financial Literacy and Fintech Usage on Investment Interest Among Generation Z in Jakarta: The Mediating Role of Financial Self-Efficacy

Authors

  • Agtovia Frimayasa Universitas Dian Nusantara. Jl. Tj. Duren Bar. 2 No.1, RT.1/RW.5, Tj. Duren Utara, Kec. Grogol petamburan, Kota Jakarta Barat, Daerah Khusus Ibukota Jakarta. Indonesia
  • Maria Yovia R Pandin Universitas 17 Agustus Surabaya, Jl. Semolowaru No. 45, Sukolilo, Surabaya 60118, Indonesia
  • Amiartuti Kusmaningtyas Universitas 17 Agustus Surabaya, Jl. Semolowaru No. 45, Sukolilo, Surabaya 60118, Indonesia

Keywords:

Financial Literacy, Fintech, Financial Self-Efficacy, Investment Interest, Generation Z

Abstract

This study aims to analyze the influence of financial literacy and fintech usage on investment interest among Generation Z in Jakarta, with financial self-efficacy as a mediating variable. Using a quantitative explanatory research design, data were collected from 100 respondents aged 18–27 through purposive sampling. Structural Equation Modeling using SmartPLS was employed to test direct and indirect relationships among variables. The results reveal that both financial literacy and fintech usage significantly influence investment interest, with fintech usage showing the strongest effect. Financial self-efficacy also plays a significant mediating role, bridging the gap between knowledge, technology access, and investment behavior. These findings highlight the importance of combining financial education, digital access, and psychological empowerment to enhance investment participation among youth. The study contributes to behavioral finance literature and provides insights for policymakers and fintech developers in designing inclusive and confidence-building financial programs for young investors.

Downloads

Download data is not yet available.

References

Agustriyanda, F. E., & Frimayasa, A. (2025). Pengaruh Literasi Keuangan, Pendapatan, dan Risiko Investasi Terhadap Keputusan Investasi Reksa Dana Generasi Z Yang Terdaftar di Kustodian Sentral Efek Indonesia (KSEI). Hatta: Jurnal Pendidikan Ekonomi Dan Ilmu Ekonomi, 3(1), 22–33.

Ajzen, I. (1991). The theory of planned behavior. Theories of Cognitive Self-Regulation, 50(2), 179–211. https://doi.org/10.1016/0749-5978(91)90020-T

Arner, D. W., Barberis, J. N., & Buckley, R. P. (2015). The Evolution of Fintech: A New Post-Crisis Paradigm? SSRN Electronic Journal. https://doi.org/10.2139/ssrn.2676553

Bandura, A. (1997). Self-efficacy: The exercise of control (Vol. 11). Freeman.

Constansje, B., Kurniasari, F., & Abubakar, A. (2023). The effects of financial literacy, self-efficacy, and financial stress on risky credit behav-ior of generation Z: Evidence from Pay Later users. Journal of Entrepreneurship, Business and Economics, 11(1), 180-210.

Erawati, T. S., Lukiastuti, F., & Wahyunii, A. N. (2024, November). Influence Fintech Payment, Financial Literacy, and Financial Self-Efficacy Against User Financial Behavior Mobile Banking. In International Conference on Islamic Economics (ICIE) (Vol. 1, pp. 1377-1392).

Hair Jr, J., Page, M., & Brunsveld, N. (2019). Essentials of business research methods. Routledge.

Hair, J. F., Risher, J. J., Sarstedt, M., & Ringle, C. M. (2019). When to use and how to report the results of PLS-SEM. European Business Review, 31(1), 2–24.

Herawati, N. T., KusumaDewi, L., Wahyuni, M. A., & Savitri, N. L. A. (2020). Financial Self Efficacy: A Mediator in Advancing Financial Behavior among Accounting Students. Journal of Academic Finance, 11(2), 226-241.

Kevinia, M. A. (2024). The Impact of Digital Literacy, Financial Literacy, and Social Media on Investment Decision in the Cryptocurrency Market (A Comparative Study of Indonesia Millennials and Generation Z) (Doctoral dissertation, Universitas Andalas).

Kotler, P., Keller, K. L., Brady, M., Goodman, M., & Hansen, T. (2016). Marketing Management 3rd edn PDF eBook. Pearson Higher Ed.

Lusardi, A., & Mitchell, O. S. (n.d.). The Economic Importance of Financial Literacy: Theory and Evidence.

Perawati, P., Juniwati, J., Malini, H., Azazi, A., & Mustika, U. N. (2025). Financial literacy and financial technology on the personal finance behavior of generation z. Journal of Management Science (JMAS), 8(1), 179-188.

Putriani, S., & Apriani, R. (2022). Impacts of digital technostress and digital technology self-efficacy on intentions to use fintech in Indonesia. Jurnal Reviu Akuntansi Dan Keuangan, 12(1), 210-227.

Ratnawati, T., Mujanah, S., & Lokajaya, N. (2018). Program design and Financial Literacy Action Plan towards Financial Intelligence Household small industries of the tourist District of East Java Crunch.

Ratnawati, T., Mujanah, S., & Lokajaya, N. (n.d.). strategi financial literacy untuk meningkatkan kesejahteraan masyarakat industri kawasan wisata kabupaten gersik jawa timur.

Serido, J., Shim, S., Mishra, A., & Tang, C. (2010). Financial parenting, financial coping behaviors, and well‐being of emerging adults. Family Relations, 59(4), 453–464.

Suherman, A. (2021). The effect of human agility, digital literature, curriculum and the role of the family on the interest of the millennial generation in entrepreneurship through capabilities as intervening variables. Journal of Economics and Business Letters, 1(2), 4-17.

Downloads

Published

2025-06-30

How to Cite

Frimayasa, A., Pandin, M. Y. R., & Kusmaningtyas, A. (2025). The Influence of Financial Literacy and Fintech Usage on Investment Interest Among Generation Z in Jakarta: The Mediating Role of Financial Self-Efficacy. Jurnal Multidisiplin Sahombu, 5(04), 795–802. Retrieved from https://ejournal.seaninstitute.or.id/index.php/JMS/article/view/6877

Most read articles by the same author(s)

1 2 > >>