[1]
Isanti, D.M., Suzana, A.J. and Arinastuti, A. 2026. The Influence of Beauty Influencers, Electronic Word of Mouth, Brand Image, and Price Perception on Wardah Skincare Purchasing Decisions among Gen Z in Purwokerto . Jurnal Ilmiah Multidisiplin Indonesia (JIM-ID). 5, 06 (Jun. 2026), 1403–1513.