Goes To Competitiveness SMEs With Digital Leadership

Authors

  • Munawaroh Munawaroh Universitas Pendidikan Indonesia
  • Tjutju Yuniarsih Universitas Pendidikan Indonesia
  • Edi Suryadi Universitas Pendidikan Indonesia
  • Heny Hendrayati Universitas Pendidikan Indonesia

Keywords:

Digital Leadership, Competitiveness, SMEs

Abstract

This research investigates the relationship between digital leadership and Small and Medium Enterprises (SMEs) competitiveness. In an ever-evolving digital era, digital leadership becomes increasingly crucial for SMEs in enhancing their competitiveness in a highly competitive global market. This article presents the findings of an analysis based on surveys conducted among a sample of SMEs and relevant literature review to elucidate the impact of digital leadership on SME competitiveness

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Published

2024-03-18

How to Cite

Munawaroh, M., Tjutju Yuniarsih, Edi Suryadi, & Heny Hendrayati. (2024). Goes To Competitiveness SMEs With Digital Leadership. Jurnal Ekonomi, 13(01), 2140–2143. Retrieved from https://ejournal.seaninstitute.or.id/index.php/Ekonomi/article/view/4266